Trip to Pir Chinasi

Pir Chinasi, Muzafarabad, AJK, Tourism, Travelling, Wanderlust, friends

We always need a little push. Reassurance may be, but we always tend to look outside regarding our opinions, experiences etc. Likewise we all know how Pakistan is blessed with so much scenic beauty, yet we wait for someone else to tell us and we rejoice only after that.

Pir Chinasi, Travel Pakistan, Wanderlust, Traveller

We friends were long planning for a trip up north for quite sometime. And this time around, thanks to an old friend who was visiting from USA after three years, we finally agreed to visit Pir Chinasi. Break from Corporate slavery is always refreshing, so we enjoyed a lot. Journey, the gossips, catching up on each others lives, reliving memories etc.

 Pir Chinasi is peak of the mountain some 9300 Ft high above sea level and once you reach up you realize this looking downwards at the neighboring mountains.

Pir Chinasi, Muzafarabad, AJK, Tourism, Travelling, Wanderlust, friends
View from Pir Chinasi Top

There aren’t any hangout places on the hill top, just a shrine of a Pir Sahab. We reached around 30 minutes before sunset. It wasn’t winters yet we had to go from T-shirts to warm hoodies in like 5 minutes.  The chilly wind was blowing passing through neighboring mountains producing muffled sounds. View from the top is just fantastic. Here are few pictures.

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There’s this “aabshar” (our local Niagra falls) spot somewhere on way to Muzaffarabad from Kohala across river Jhelum was truly a great experience.

Pir Chinasi, Muzafarabad, AJK, Tourism, Travelling, Wanderlust, friends
Local Niagara Falls

This manual lift is only way to cross the river and go across to enjoy, it’s quite economical like 50 rupees only for round trip. The ride though is quite scary but totally worth it.

Pir Chinasi, Muzafarabad, AJK, Tourism, Travelling, Wanderlust, friends

Roads are in good condition. Just that they are expanding it so construction machinery and rubble. Also it’s a steep track so your car should be dependable and an expert driver would comfortably take it up the hill. We stayed at a local yet neat, clean and decent accommodation – Mir Continental which was hardly 30-40 mins drive from Muzaffarabad city (it’s like half-way from Muzaffarabad to Pir Chinasi top).

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We also visited this spot on Srinagar road besides River Jhelum with cute little huts. Overall it was a wonderful, amazing and refreshing for us.

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Unlike the Telenor Rawaan ad we didn’t explore serenity or solace yet alongside exploring beautiful sceneries, life on mountains etc we learnt some pro-tips for trips. So here they are:

Pro-Tips for the Trips

  • Don’t, ever plan a nighter ahead of any such trip. We were scheduled to leave around 6am but thanks to that night-out plan we left after 10:30. Big shoutout to Sajjad Bhai (our van driver) for patiently waiting in his van for like 3-4 hours in our office parking.
  • Always book a van for trips. A – Everyone get to enjoy the journey together cracking jokes and not constantly look at the road. B – Expert driver who knows his job better.
  • While going on hilly areas sunblock is a must to avoid sunburn. This boy is a keeper
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  • Many people have nausea issues while travelling to high altitudes – someone told us instead of taking medicines, try “imli” and guess what, it works!
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Telenor Rawaan – Across Pakistan in 7 Minutes

#TelenorRawaan, Telenor Rawaan, Telenor 4G, Travel, Tourism, Wanderlust, Pakistan the beautiful, nationalism, colors of Pakistan

Unless you live on Mars that too with eyes & ears shut, there’s no chance you missed that ‘Telenor Rawaan – Across Pakistan in 7 Minutes’ video around Independence Day. It was all over Television, Facebook, Twitter, Instagram, YouTube, Cars, Mobiles, almost every where! And oh boy, didn’t everyone just love those beautiful landscapes, those lyrics and catchy tune hooks you onto it. Telenor Rawaan was pretty much talk of the town and everyone yes everyone loved it. Let’s have the feels again.

Patriotism in Pakistan is always on the rise in August owing to Independence Day feels. Institutions to individuals and Government to Corporate, everyone tries to translate their version of patriotism into creative advertising, endorsement or a patriotic song. Telenor, to the contrary has braced Nationality in a non-clichéd manner this time around through Telenor Rawaan campaign.

Shot in 21 locations, covering a total distance of some 8400 KM, touching 3 International boundaries, covering all provinces, Telenor Rawaan video was bound to make an impact.

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#TelenorRawaan is story of a music director in search of the perfect tune. He packs his bags and sets off to explore, search and experience. Ends up finding a lot more than just the tune. He roams through lengths of the country passes through every province and gather pieces of diversified culture, assembles to make the bigger picture – Pakistan the Beautiful.

Telenor, through this Telenor Rawaan ad established that they aren’t a telecom operator anymore. They are beyond that – redefining customer relationship and interacting with customers on a more personalized level. Telenor is well on its way to become a fully-fledged Digital company, a fact consolidated by its acquisition of the 4G network.

Jami, renowned video director, the man behind this awesome video masterfully highlights the true beauty of Pakistan. Delivers the underlying message of roam, explore, acknowledge and respect each & everything about Pakistan. Amazingly beautiful sceneries, tombs, forts, deserts, glaciers and mountains – Telenor Rawaan ad has it all. Shani Arshad has done an equally great job composing a very catchy tune that hooks the listener onto it. Sung in 4 regional languages, each more beautiful and catchy than other.

Voice, lyrics, tune and video everything complementing the other makes Telenor Rawaan one of the most impactful campaigns by the brand

Campaign was acclaimed, loved, shared, tweeted and talked about by everyone in Pakistan and abroad. Official hashtag #TelenorRawaan made rounds everywhere on social media. People, beyond their perceptions and associations enjoyed, rejoiced and loved every bit of this Telenor Rawaan ad. After many years someone tried to blend regional languages, highlight scenic beauty of the country and promote tourism – importantly project the soft image of Pakistan. Apart from all the patriotic feels,  this campaign has elevated the art of advertising. Kudos to the creative team, great concept & execution indeed.

As a viewer & social media activist, I got to see people’s resolve to roam around and explore Pakistan the beautiful once again. People shared photos and their experiences, memories & pictures traveling across Pakistan. So much so, it finally got me & my friends moving – big deal. As per Pakistani way of commandment I must say #Shukriya Telenor Rawaan though.